“TIME” itself is divided into 3 phases- Past, Present, and Future. Our full cycle of existence is in 3 stages- Birth, Life, and Death. Any other cycle/process has 3 parts- Beginning, Middle and End.
3 things that can’t be hidden for too long- The Sun, The Moon, and The Truth. 3 has an innate sense of rhythm. 3 is the smallest number we need to create a pattern - the perfect combination of brevity and rhythm.
Throughout human history, the number 3 has always been very significant. The ancient Greek philosopher, Pythagoras, postulated that the meaning behind numbers was deeply significant. In his view, the number 3 is considered as the perfect number - the number of harmonies, wisdom and understanding.
3 is the first number to which the meaning “ALL” was assigned.
3 is the number that’s Universal, Magical and Natural.
Well, that’s the rationale behind “3” being our brand name.